DiGi Prepaid – When little things add up to create an excellent customer experience
Summary:
My overall experience on DiGi prepaid was remarkably impressive. DiGi prepaid abided by the most basic tenet in providing a satisfying customer experience: reward, never punish users when consuming your service.
Being in the mobile industry for more than 8 years now, it became a force of habit for me to buy a prepaid SIM of my destination country whenever I travel abroad. Although my international roaming is always active, I find it interesting to check the quality of telco services out in other parts of the globe.
For the Holy Week, my chosen stop was Kota Kinabalu, Sabah, Malaysia. I’m a beach person, so I wanted to check out how KK’s beaches compared to the Philippines. I also heard KK offers reasonably-priced water sports and activities that definitely appealed to me. White water rafting, parasailing and jetski were the must-dos for the trip.
On day 1, my girl friends and I went to a DiGi booth at the Centerpoint Mall after exchanging some local currencies. I must say, I’m quite impressed with my experience – from the purchase, actual use up to after sales support. Read more
Cooking up wireframes with Balsamiq
Before designing a website interface, usability engineers represent the base layout via a wireframe. I’ve tried various tools ranging from Visio to OpenOffice.org’s Draw, and have found Axure to be the most feature-rich item for our needs. Recently though I stumbled upon Balsamiq, an Adobe Air-based wireframing application that is a breeze to use.
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Making User Login More Usable
In the advent of federated login and OpenID, not to mention the release of the usability study conducted by Yahoo on OpenID, it is a relief to stumble upon usability guidelines for enhancing the user login experience.
Gary Barber authored 11 guidelines on how to improve the user experience of login. Usability guidelines and standards make all our lives easier as these already provide how-tos and clearer directions on how to make things easier for the users.
Although user login may well be considered as just one of the many functions in a web site or a mobile service, it is the most crucial part of amost community-based and social networking services (SNS) that require user login and authentication in order to fully maximize features of a service. Read more
iPhone in the Philippine context
I have gone through five mobile phone brands in a span of 9 years. In my experience, Nokia has produced some of the most easy to use handsets. And I guess I’m not the only who finds Nokia handsets quite usable.
Enter the iPhone 3G, a new mobile device that has catapulted itself to become the most popular phone in the US within a matter of months after its launch. When I got hold of an iPhone, I was quite giddy at the prospect of testing out it’s new interface. This was my first foray into touch-screen phones. And since Apple has often been hailed as one of usability’s best friends, I expected a lot from this 3G handset. Sadly though, my experience was quite disappointing. Read more